As companies brace for a slowing international economic system, they’re searching for avenues to streamline budgets, together with trimming their SaaS bills. Gross sales tech, specifically, is understood for being fragmented with an array of extremely specialised options. That’s why Yi Shi began FlashIntel with an bold purpose: provide an all-in-one gross sales platform to consolidate the gross sales tech stack.
“As a substitute of shopping for 5 licenses, you may simply solely want one now,” Shi informed TechCrunch in an interview. By lowering the variety of gross sales options, companies save on not solely software program however coaching prices as a result of they’ve fewer tech platforms to introduce to their employees.
FlashIntel claims to help the end-to-end gross sales cycle — from lead intelligence, gross sales engagement, electronic mail verification, mailbox warmup, to auto-dialing. Such an built-in platform that may probably substitute functionalities of the likes of ZoomInfo and SalesLoft sounds too good to be true, however some buyers are satisfied.
FlashIntel just lately closed a $10 million seed funding spherical from buyers together with Celtic Home Enterprise Companions, Uphonest Capital, Hat-Trick Capital. Based solely final yr, the startup now employs round 100 individuals — fairly an enormous headcount contemplating its “five-digit” registered consumer base and “three-digit” paid prospects.
As a fourth-time founder who’s taken one firm public in China, grown one other to unicorn valuation and offered the final one, Shi is assured in FlashIntel’s all-inclusive, modular method. A key differentiator of the platform, in keeping with Shi, is its auto-dialer which might allow a salesman to make 400-500 calls a day, ten occasions greater than conventional dialers in keeping with Shi.
For the reason that connection charge is nearly 5-7%, it means an individual utilizing FlashIntel might have one dwell dialog each 20 calls they make. Gross sales calls are mainly a quantity sport, mentioned the founder.
The “key to doing software program gross sales is what number of dwell conversations a salesman can have with potential prospects,” he added.
The opposite core power of FlashIntel is what Shi calls “intent-based promoting.” The platform tracks potential prospects’ procurement intent by alerts like recruitment updates, a web site’s altering tech stack, and content material an organization posts and subjects it discusses on social media. When a consumer exhibits an intent of shopping for new software program, FlashIntel then tells the seller to method them.
FlashIntel doesn’t goal to construct every little thing itself and has built-in with different main CRM by their APIs, which customers pays for individually.
“Each business goes by a cycle the place “lengthy union should result in separation and lengthy separation should result in a reunion,” mentioned Shi. “In the end, there must be a wholesome stability. For example, to what extent ought to one undertake the “multi function” method?”
With groups within the U.S., Canada, India and Malaysia, FlashIntel has just lately appointed a former Salesforce and ZoomInfo government as its vice president of sales.
Other than saving prices, FlashIntel additionally desires to assist increase prospects’ revenues. To that finish, Shi, a solo founder, turned his entrepreneurial experiences into finest practices as a part of the startup’s consulting service for enterprises.
The article was up to date on August 21, 2023, to make clear that FlashIntel doesn’t have CRM options and as such can not change Salesforce.
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